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New look. Same formulas.Extra ₹99 off on prepaid orders

Good hair days, for every texture.

Bestsellers

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The Curl Definer Leave-In Conditioner - 200ml Your Definition Step

The Curl Definer

Leave-In Conditioner · 200 ml

₹616₹6495% off
The Curl Hold Hair Gel - 200ml Best Seller

The Curl Hold

Hair Gel · 200 ml

₹422₹4455% off
Frizz Free Duo (The Curl Definer Leave-In Conditioner + The Curl Hold Hair Gel) Define + Hold Styling Duo

Frizz Free Duo (The Curl Definer Leave-In Conditioner + The Curl Hold Hair Gel)

Smoother curls. Flexible hold.

₹1,060₹1,24815% off
Black Rice Duo — Shampoo + Conditioner Rice Water Duo

Black Rice Duo — Shampoo + Conditioner

Less frizz. More shine. Smooth moves.

₹750₹93820% off
Trial N Travel Pack of 5 - 50ml Try It. Build Confidence.

Trial N Travel Pack of 5

Five curl essentials. One mini kit.

₹999₹1,72542% off
Master Curl Combo of 5 CG Routine

Master Curl Combo of 5

Wash-day care, styling and a weekly curl reset.

₹1,899₹3,10038% off

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The Curl Definer Leave-In Conditioner - 200ml Your Definition Step

The Curl Definer

Leave-In Conditioner · 200 ml

₹616₹6495% off
The Curl Repair Hair Mask - 200ml Weekly Treat

The Curl Repair

Hair Mask · 200 ml

₹711₹7495% off
The Curl Hold Hair Gel - 200ml Best Seller

The Curl Hold

Hair Gel · 200 ml

₹422₹4455% off
Frizz Free Duo (The Curl Definer Leave-In Conditioner + The Curl Hold Hair Gel) Define + Hold Styling Duo

Frizz Free Duo (The Curl Definer Leave-In Conditioner + The Curl Hold Hair Gel)

Smoother curls. Flexible hold.

₹1,060₹1,24815% off
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Real hair. Real results.

BeforeAfter Before After
★★★★★

“This is the healthiest my curls have EVER been! In just 2 washes. Not weighed down, no crunch, just healthy, moisturised curls.”

Mitali · Verified buyer

Make your routine yours.

BUY YOUR OWN

Your curls.
Your rules.

Pick any 3–5 full-size curl products. One bundle price.

Any 3 ₹1,399 ₹466/product
Any 4 ₹1,699 ₹425/product
Any 5 ₹1,899 ₹380/product
Build your bundle
Trial & travel · 5 × 50 mlLittle sizes. Big curl days.₹999₹1,725Explore Mini Kit

Our story

A little brand with big hair energy.

Made in Vadodara by a founder who tests every formula on real curls first.

Meet ButterCo.