FAQs

About Our Products faqs

What makes Butter Co different from other curl care brands?

Butter Co is built around one simple belief — curly hair deserves better. Every product in our range is formulated with shea butter at its core, paired with nourishing botanicals and proteins that actually work for Indian curl textures. We keep things simple, effective, and honest — no unnecessary ingredients, no compromises.

Are your products sulphate, silicone, and paraben-free?

Yes, every single product in our range is free from sulphates, silicones, and parabens. We're also 100% vegan and cruelty-free.

Are your products CGM (Curly Girl Method) compliant?

Absolutely. Our entire range is CGM-friendly. In fact, it was designed keeping the CGM method in mind — a clean, 5-step routine that's simple enough to follow without a manual.

What hair types are your products suitable for?

Our products are made for all curl types — whether you're a loose wave (2a) or a tight coil (4c). They also work beautifully on colour-treated and chemically treated hair.

About the Ingredients

What are the key ingredients in each product?

Curl Defining Shampoo — Shea butter, jojoba oil, and tea tree oil for a gentle yet thorough cleanse that doesn't strip your curls.

Black Rice Shampoo & Conditioner — Formulated with fermented black rice water, which is rich in amino acids and helps strengthen hair from within.

Conditioner — Shea butter, jojoba oil, argan oil, vitamin E, vitamin B5, flaxseed extract, and chia seed for deep moisture and slip.

Leave-In Cream — Shea butter, rapeseed oil, jojoba oil, olive oil, aloe vera, kiwi, hydrolyzed wheat protein, and quinoa protein. Think of it as a full meal for your curls.

Hair Mask — Shea butter, jojoba oil, tea tree oil, and a triple protein blend (soy, corn, and wheat) for intensive repair and strength.

Hair Gel — Aloe vera, sunflower seed oil, hydrolyzed milk protein, and hydrolyzed soy protein for defined, frizz-free curls without the crunch.

Is shea butter in every product?

Yes — shea butter is our hero ingredient and the heart of the Butter Co formulation philosophy. It's in every product except the hair gel, where aloe vera takes centre stage for lightweight hold.

Routine & Usage

What's the recommended Butter Co routine?

Our 5-step CGM-friendly routine:

Shampoo
Conditioner
Leave-In Cream
Hair Gel
Hair Mask (once a week, as a deep treatment)

Can I use the conditioner and hair mask together?

We'd recommend choosing one or the other on wash day. If you're doing a hair mask, skip the conditioner — the mask already provides deep conditioning and layering both can feel heavy on the hair.

How often should I use the hair mask?

Once a week as a deep treatment is ideal. Apply generously, leave it on for 20–30 minutes, and rinse thoroughly.

Shipping & Orders

Do you ship across India?

Yes, we ship pan-India.

Still have questions?

We're always around. Drop us a message on WhatsApp or email us — we'll get back to you as soon as we can.

Contact us

You may also like