
The Curl Hold Hair Gel
“Need curls that last? I’m the one!”
- Flexible Hold
- Curl Definition
- Aloe Vera
Why you'll love it
- Keeps your curls in shape all day
- Soft, touchable curls. No crunch.
- Works on damp or dry hair
- Made for every curl type, from waves to coils
- Prep. Start with The Curl Definer Leave-In Conditioner on damp hair
- Glaze. Rake or scrunch the gel through evenly
- Hands off. Air-dry or diffuse, and try not to touch while it dries.
- Scrunch. Once dry, give your curls a gentle scrunch to loosen them up.
- Aloe vera: a light, water-based base that keeps hair feeling soft.
- Plant & protein complex (soy, milk & keratin proteins): helps curls hold their shape.
- Provitamin B5: helps hair feel smooth and conditioned
- Plus sunflower seed oil, vanilla extract and vitamin E.
- Waves
- Curls and Coils
- Setting your curl pattern
- Adding hold after your leave-in
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Is it Curly Girl Method friendly?
Yep. No silicones, so it washes out easily with a gentle shampoo.
Can I use it every day?
Yes, it's suitable for daily use.
Can I use it on dry hair?
Yes, on damp or dry hair. Damp hair usually gives you more definition.
Product details
All-day hold. Zero crunch tax.
Gel has a reputation: crispy curls, white flakes and hair you’re scared to touch. The Curl Hold breaks up
with all of that. It keeps your curls in shape from morning to night with a soft hold, so they still bounce,
move and feel like hair.
Made for you if:
• your curls lose their shape by lunchtime
• gels have left your hair crunchy or flaky
• you want hold you can still run your fingers through
For waves, curls and coils · all genders · Step 4 of the 4-step routine.
Inside: One 200 ml tube.
Good to know: Sulphate-free, silicone-free and paraben-free. Contains fragrance. Not vegan: contains milk and keratin proteins.
Complete your routine
Only real results.
Less frizz. More shine. Stronger, healthier hair with every wash.


